Jacksonville native Angie Sparks fills her Rosie True boutiques with things she would wear. For Angie, the perfect outfit is jeans, an oversized t-shirt, and accessories.

In the late 90s, Angie was living in Seattle, managing one of her favorite boutiques. Two years later, she moved back to her hometown and opened her own store, Rosie True, in San Marco. It was 1999, and Angie says the first shop really was a dream on a dime.

With a Bachelor’s of Art with a focus in architecture and interior design, Angie chooses designers and artists whose craftsmanship expertise is unparalleled. This has helped guide the layout of the stores, the detailed displays and the beautiful vignettes that capture the authentic style of Rosie True.

We asked Angie to share with us some of her favorite items that speak to quality craftsmanship, and her signature style that encompasses comfortable elegance.

Liv-N-Grace jewelry is handcrafted and was started in honor of McKenzie Noelle Wilson’s passing. Liv-N-Grace supports a great cause and is beautifully made. 3 Bracelets for $100

CP Shades has officially perfected the t-shirt. Domestically made and only of the best quality. Sako Top in White: $168.00


Chan Luu scarves layer great with a basic tee. Chan Luu is a designer based out of LA who specializes in combining organic shapes with fresh concepts. Cashmere silk blend scarf: $195.00

The Splendid Rodeo boot is one of Angie’s new favorite arrivals.  Ankle Boot in Latte $145.00

AG Jeans are by far Angie’s favorite. They are U.S. based and always the perfect fit.  AG Contour 360° Legging Ankle: $198

Stop by Rosie True to find these items and others at the following locations: San Marco, 1949 San Marco Boulevard, Jacksonville, FL 32207, 904.396.7463. The Beaches, 2400-104 South Third Street, Jacksonville Beach, FL 32250, 904.247.8464.